270 Rolex Incredibly Rare and Important, Day-Date, Automatic Wristwatch in Platinum, Diamond Set Dial and Bezel, With Khanjar Logo, Platinum Jubilee Bracelet, Reference 1804

Estimate: €100,000 –⁠ 200,000

Model: Day Date
Reference: 1804
Case Material: Platinum
Bracelet Material: Platinum
Year: 1974
Movement: Automatic
Caliber: 1556
Case N°: 3700304
Dimensions: 36 mm
Signed: Dial, Movement and Case
Accessories: Box
Literature: This specific watch is published in John Goldberger Book “100 Superlative Rolex Watches” at page 163

The Rolex Day-Date, introduced in 1956 after being patented in 1955, earned its reputation as a charming yet underrated timepiece due to its revolutionary feature for its era: the simultaneous display of both the day of the week and the date. This particular Day-Date, identified as the reference 1804 and crafted in platinum, stands out as an extraordinary example with its distinctive diamond-set bezel and unique dial. The inclusion of the final digit “4” in the reference denotes the use of diamonds on the bezel, a departure from the more common fluted design. Production of the 1804 Day-Date commenced in 1959, and this specific model, adorned with a diamond bezel, exemplifies Rolex’s dedication to luxury and innovation. The watch is impeccably preserved, featuring crisp bevels and sharp edges that attest to its enduring quality. Its waterproof case is complemented by an astonishing and ultra rare Big Logo platinum jubilee bracelet. The captivating silver dial of this extraordinary timepiece is adorned with diamonds in both brilliant and baguette cuts, the latter being twice the size of the standard stones. This deliberate choice is in harmony with the unique indexes crafted for platinum dials, resulting in an alluring visual appeal that sets this timepiece apart, adding a touch of sophistication to its overall aesthetic. Adding to its rarity, a distinctive red Khanjar logo graces the dial at 6 o’clock. This symbol, integral to the national emblem of Oman, elevates the watch’s significance and importance. The presence of the red Khanjar suggests that this watch was specially commissioned by His Majesty Qaboos bin Said Al Said, the Sultan of Oman. Such timepieces were presented as prestigious gifts to his closest dignitaries and servants. This platinum Day-Date, featuring the iconic Khanjar logo, represents an extremely limited production within the reference 1804 series, making it one of the most sought-after and collectible Day-Dates ever created by Rolex. Its allure lies in a unique combination of horological excellence, rare design elements, and historical significance, rendering it a coveted gem for discerning collectors and the pinnacle of all the Omani Day Dates. Notably, this specific watch has been documented in John Goldberger’s book “100 Superlative Rolex Watches” on pages 62–63, further solidifying its status as an exceptional timepiece in horological history.